January 2026 Monthly Developer Sales Report: Primary Market Off to a Strong Start Following First CCR, OCR and EC Launches of 2026

SINGAPORE, 16 February 2026 – “January 2026’s monthly developer sales report recorded 466 new private homes (excluding ECs), representing a 137% month-on-month (m-o-m) increase in transaction volume. This sharp uptick was driven by the launch of several new projects during the month, which helped to catalyse pent-up demand accumulated over the quieter year-end period. 

The rapid take-off of 2026’s new home sales market was largely driven by the launches of two highly anticipated private homes (Newport Residences and Narra Residences) and an Executive Condominium (EC) (Coastal Cabana). Notably, these were the first CCR, OCR, and EC launches of the year, helping release pent-up demand across buyer segments. 

Collectively, these launches offered fresh options across price tiers and regions, contributing to brisk take-up at the start of the year.

The newly launched Coastal Cabana EC sold 504 units (67.4% of its total), accounting for the bulk of the 542 EC new-sale transactions in the month.” 

January’s Best-Performing Private New Launch: Newport Residences 

“Newport Residences is located in the Central Business District (CBD) in District 2 and sold 132 (or 53.7%) of its 246 units in January. Despite new CBD projects typically taking time to gain traction, Newport Residences sold over half of its units within a day.

This can largely be attributed to its competitive pricing and freehold tenure, with a median purchase price of $3,070 psf. The project offered buyers the opportunity to purchase a freehold property at just under the Core Central Region (CCR) median price for new non-landed properties (excluding ECs) in January ($3,072 psf). 

The project offers strong connectivity to a trio of MRT stations: within walking distance of Tanjong Pagar MRT station on the East West Line, and to the future Prince Edward Road MRT and Cantonment MRT stations on the Circle Line. The proximity of a cluster of nearby MRT stations gives residents easy access not only to CBD work nodes but also to those at Buona Vista and One North.

Its competitive price point, freehold tenure, CBD convenience, and proximity to Newport Plaza (the mixed-use commercial component of the residential development) made Newport Residences one of the most successful new launches in the CBD in recent years.”

Narra Residences Draws in a Steady Crowd of West-Region Homebuyers

“Narra Residences was the other private new home launch in January, located in the Outside Central Region (OCR) at Dairy Farm (District 23). Offering a product markedly different from Newport Residences, Narra Residences offers homebuying opportunities for HDB upgraders from Choa Chu Kang, Bukit Panjang, and Bukit Batok, as well as for right-sizers from the Hillview and Cashew landed estates.

The 540-unit project sold 122 units in January, representing about 22.6% of its total stock. The project transacted at a median price of $2,148 psf, setting a benchmark for District 23, which, as of 13th February 2026, has no new stock except the newly launched Narra Residences and 38 remaining units at The Myst (launched in 2023).

The more modest take-up rate could be due to consumer fatigue, as this is the 5^th project launched in D23 (excluding ECs) since 2023.

Buyers of Narra Residences were primarily HDB upgraders looking to move into a private home in the West region amid a limited supply environment, with no confirmed new launches aside from two upcoming EC projects at Lakeside Drive and Senja Close, which are expected to launch later in 2026. Aside from these, there are no West region GLS sites on the 1H2026 GLS confirmed list.”

Coastal Cabana Sells 67% of Units at Launch 

“January also saw the first EC launch of 2026, Coastal Cabana – located in District 17. ECs in the East region of Singapore experience high demand at launch, with the most recent, Aurelle at Tampines (launched in March 2025), selling 90% of its units on launch day. Coastal Cabana recorded a similar launch performance, selling 504 (67.4%) out of its 748 units on launch day.

Coastal Cabana’s location is supported by the future Cross Island Line and is within a 1km priority enrolment radius of Pasir Ris Primary School and Casuarina Primary School. With these key considerations in place, the project appeals to aspiring HDB upgraders in Tampines and Pasir Ris.

Despite its strong performance, Coastal Cabana’s take-up rate may have been slightly moderated by the upcoming launch of Rivelle Tampines, located in the mature estate of Tampines and supported by an MRT station and amenities in a nearby integrated development. Given their similar location in the East, interested buyers of Coastal Cabana may be waiting for the launch of Rivelle before making an informed decision on which home best suits them.”

Buyer Profile and Luxury Homes

“Singaporeans continued to dominate the market in January, accounting for 87.0% of new non-landed private home sales (excluding ECs), or 402 units.

Luxury home transactions picked up in January, with eight new non-landed private homes (excluding ECs) transacting at $5 million or more. Of these, none were by foreigners, while Singapore Permanent Residents (SPRs) and locals accounted for two and six transactions, respectively.

The highest-value transaction was a 4-bedroom premium unit (2,067 sq ft) at Newport Residences, purchased by a Singapore Permanent Resident (SPR) for $8.65 million.” 

Closing Thoughts and Forecast

“All in all, January delivered an strong performance in the new sales market, headlined by launches across the CCR, OCR, and EC segments.

February’s private home sales are likely to moderate month-on-month, as no major new project launches are scheduled for the month. Buyer activity is therefore expected to focus on existing projects already in the market. The Chinese New Year festive period also compresses the effective selling window, as some households travel overseas. As such, any easing in sales is likely to be seasonal rather than indicative of a shift in underlying demand.

Sales momentum is expected to pick up again in March, as several new projects are scheduled for launch. The return of fresh supply is likely to bring the market back into full swing.

2025 was a strong year for Singapore’s private residential market, underpinned by resilient demand, steady economic conditions and renewed confidence as global risks eased. Supported by steady momentum, the market is currently riding a wave of momentum, supported by attractive new launches.

In 2026, the private residential market is expected to remain resilient, with moderate price growth supported by strong owner-occupier demand and ongoing right-sizing trends. Buyers can look forward to a pipeline of 19 private residential projects and 5 EC launches this year.

While this is lower than 2025, which saw 24 private developments and 2 EC launches, overall homebuying demand is expected to remain healthy. Barring any unforeseen circumstances, ERA Singapore projects new home sales to be between 9,000 and 10,000 units. This projection assumes no major macroeconomic disruptions and a steady launch pipeline in the coming quarters.”

For media enquiries, please contact:

Lisha Rodney

Public Relations Manager, ERA Singapore

Email: [email protected]

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