October 2025 Monthly Developer Sales Report: Best-Performing Month for New Home Sales in 2025, Driven by the Launch of Four Blockbuster Projects

  • ERA Singapore
  • 5 min read
  • PressRelease
  • 17 Nov 2025
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October 2025 Monthly Developer Sales Report: Best-Performing Month for New Home Sales in 2025, Driven by the Launch of Four Blockbuster Projects

SINGAPORE, 17 November 2025 – “October 2025 saw a record 2,424 new homes sold, marking the strongest monthly performance of the year. An 851% quarter-on-quarter (q-o-q) growth was recorded, and can be attributed to the launch of four highly anticipated projects in the month.

These four projects were Skye at Holland, Zyon Grand, Penrith and Faber Residences, which made up 84.6% of all private (non-landed) new sale transactions in the month.”

“This is a sharp rebound from September’s seasonal lull, where only 255 units were sold due to the school holidays and the Hungry Ghost Month. In the 10 months of 2025, we have reached a total of 10,348 new sales transactions, over 1.5 times the total for the entire 2024.”

Best Seller – Skye at Holland

“Skye at Holland was met with an exceptionally strong reception, selling 99% of its units during its launch weekend, particularly significant for a CCR project. The project recorded the highest number of CCR units sold (662) in a single project during its launch month since Duo Residences. 

With its strong CCR location, proximity to an MRT station and access to a wide range of amenities, Skye at Holland was launched at a palatable price point, with median transaction recorded at $2,949 psf in the month. With a balance of attractive pricing, family-friendly layouts and a strong location that also promises a steady exit strategy, Skye at Holland is not only the month’s top performer but is also the strongest launch of 2025.” 

Strong RCR Demand Reflected in Successful Launch of Penrith

“The second-best performing launch was Penrith at Margaret Drive, which achieved a strong 97.0% (446 units) take-up. Its launch was highly anticipated due to its advantageous location in the mature estate of Queenstown.

The residential town is also home to many high-value HDB flats that fetch attractive prices in the resale market, which may have contributed to the pool of buyers for units at Penrith. Moreover, this also points to a strong exit strategy for investment buyers in the future.”

Zyon Grand: Third River Valley Project of the Year Sees Strong Take-up Rate 

“Zyon Grand is located within the River Valley/Zion Road cluster of GLS sites and has seen a strong take-up rate of over 84% in October. The project, which sold at a median price of $3,038 psf came in at a fair margin below nearby River Green, which sold its units at $3,447 psf in the same month.”

“Over 80% of its three-bedroom and larger units were snapped up during launch weekend, with prices starting at $3m and above. This shows that buyers have the budget and liquidity to invest in homes that combine efficient layouts and premium locations. Zyon Grand’s integrated features and direct access to Havelock MRT station further enhanced its appeal, as these are attributes highly sought after by homeowners.” 

Faber Residences, Positive Reception for Sole OCR Launch

“Faber Residences, located in West Coast, was the sole OCR project launched in October. Its low-rise, low-density character appeals strongly to families, particularly those who already reside in the West Region.” 

“The project sold at a median price of $2,149 psf - an exceptionally attractive price, relative to the other projects that launched in the month. Furthermore, it was the only OCR condo launched in the West region since Elta earlier in the year, and the final OCR launch before 2026. This could have drawn in a crowd of more budget-sensitive buyers.”

Uptick in Luxury Home Transactions 

Chart 1: Buyer profile for homes transacted at $5mil and more 

Source: URA as at 17 Nov 2025, ERA Research and Market Intelligence

“Notably, we saw a large number of homes transacted in the $5m to $6m range, with 44 of 51 luxury home transactions falling within this price range. This was primarily fuelled by transactions for 4-bedroom units (1,765 sqft) at Skye at Holland, which made up 29, or 56.9% of all such transactions.

While the four-bedroom units are more space-efficient than typical layouts, Skye at Holland saw brisk demand for these units in its launch month, due to the rare opportunity to purchase a CCR four-bedroom product at the $5m mark.”

Closing Thoughts

“Driven by the launch of four highly anticipated projects in October, the new sales market saw a significant boost – likely the final surge of momentum, before the year draws to a close.” 

“We expect a more subdued final two months of the year, as the market enters its seasonal year-end lull, with many Singaporeans going overseas during the school holidays and festive season. The bulk of year-end new home sales is likely to stem from buyers securing units from existing projects still on the market.”

For media enquiries, please contact:

Lisha Rodney

Public Relations Manager, ERA Singapore

Email: [email protected]

Disclaimer

This information is provided solely on a goodwill basis and does not relieve parties of their responsibility to verify the information from the relevant sources and/or seek appropriate advice from relevant professionals such as valuers, financial advisers, bankers and lawyers. For avoidance of doubt, ERA Realty Network and its salesperson accepts no responsibility for the accuracy, reliability and/or completeness of the information provided. Copyright in this publication is owned by ERA and this publication may not be reproduced or transmitted in any form or by any means, in whole or in part, without prior written approval. 

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